Our Team

shanellematthews_headshot

Shanelle Matthews

Oakland, CA

  • Program Director for Channel Black
  • Communications Strategist, Program Designer, and Adjunct Professor at The New School.

Shanelle is an award-winning political communications strategist with a decade of experience in journalism, legislative, litigation, rapid response, and campaign communications. She is a communications strategist, program designer, and adjunct professor at The New School. She is the former Director of Communications for the Black Lives Matter Global Network, which organizes to end state-sanctioned violence against Black people by building power and winning immediate improvements in our lives.

She previously served as the Deputy Communications Director for the Sierra Club, where she led communications strategy for their flagship campaign, Beyond Coal. Before that, she worked as a strategist for the ACLU of Northern California on reproductive freedom and LGBTQ rights.

In 2016, Shanelle developed Channel Black, an immersive training program that prepares the next generation of Black millennial spokespeople to make critical, real-time interventions on racism in the United States through the media. She is also the founder of the Radical Communicators Network (RadComms), an online and offline community of people working within social change and public interest communications who are committed to taking a radical approach to winning.

Shanelle just finished a year-long residency at The New School’s where she served as the inaugural Activist-in-Residence; there, she works alongside faculty and students to bridge the relationship between activism and scholarship.  She holds a degree in Journalism and New and Online Media from the Manship School of Mass Communications at Louisiana State University. She lives and plays in Brooklyn.